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Rafael Nadal : Rafael Nadal The New Armani Man


Armani

From tennis to taking off his shirt in an all new Armani Campaign, Rafael Nadal, to steam up store windows everywhere.


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Click to see pictures of Rafael Nadal


Nadal joins equally sexy movie star, Megan Fox as the new face of Emporio Armani Underwear Spring/Summer 2011 campaign that launches next month.

Armani is known to pick only the hottest athletes and models to grace the company’s ads, from soccer star Christiano Ronaldo to David Beckham.

Rafael Nadal is the first Tennis Player Armani has picked to represent the company’s image. Armani says of his choice of the tennis star “he is ideal as he represents a healthy and positive model for youngsters.”

The 24-year-old Spanish superstar who is ranked No.1 tennis player in the world and currently going for a grand slam in the Australian Open this week, is set to replace Christiano Ronaldo for the start of the summer campaign. The new black and white campaign is shot by Mert & Marcus Piggott and will launch in February.

After a recent study showed that celebrity spokesmodels don’t really enhance the company profit, we would have to doubt that and tell them to start over once this ad goes up – Let’s get to an Armani store!

More articles filed under Entertainment News

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